3/4

http://34.sk

 

3/4 magazine was established in 1999 under the name Tristvrte revue (later 3/4 REVUE) with the intention to cover the sphere of contemporary visual and performing arts, music and sound art, cinema, etc. It is being distributed in Slovak and Czech republics. Starting as a bimonthly, since 2001 it has been published as a quarterly and its content has focused more on intersections between art, society and technology. Its main aim is to link together communities with different backgrounds, to explore new forms of creativity including new media culture and digital arts, subculture phenomena, cutting-edge music, activism, critical reflections on postmodern society, technologies and urban life, etc. 3/4 is more than a magazine: it is a creative node, unorthodox platform for original projects based on both text and visuals, encouraging people to explore, think and create.Therefore, besides interviews, reviews and articles, 3/4 supports innovative forms of communication based on the paper medium - e.g. several pages of each issue are offered to visual artists to create new works.

34.sk was originally a presentation website of the 3/4 magazine. Nowadays, it features not only info about the printed magazine,but also online-only articles,event guide, link section and recently a blog area with short subjective texts and comments. 34.sk is focusing on contemporary creativity in the post-net society and it has its own content management system allowing the site to be edited by group of people related to the 3/4 printed magazine. Linking virtual space with printed medium, 34.sk wants to slowly evolve to a complex, participatory, semi-open virtual communication platform.

The publisher of 3/4 and 34.sk is Atrakt Art - Association for Advanced Arts and Culture (http://atrakt-art.sk). It was established in 2000 in Bratislava.Atrakt Art is also a record label, releasing recordings of innovative contemporary music, a film production company, organizer of NEXT advanced music festival (http://nextfestival.sk), organizer of experimental music sessions, concerts, multimedia events and workshops, co-organizer of Multiplace (http://multiplace.sk) decentralized new media culture festival and other projects related to art/creativity, media, technology,urban environment

(http://www.citylab.sk),etc.Since 2004 if has been the co-founding body of independent cultural centre A4 - Zero Space (http://a4.sk).